We are big manufacturers of Electrical Household Appliances, our factory "ElMasrya for Electronics Industries" has 2 separated buildings, One for assembling the CRT TV & LCD, The other one for our large-scale of products with advanced production lines & a high qualified staff of engineers and worker about 400 employees in both factories.
 

Choice Trade has a wide network of active & perfect sales representative disturbing our goods all over the A.R.E.

Among other things our relation between our customers not stop only on delivering the goods but we also give guarantee for all our goods through our professional engineering staff our main aim to sell service.

Choice Trade is member in the German Chamber, Chinese Chamber, Turkish Chamber, United kingdom Chamber & Italian Chamber

In Order to expand our business relations Our Chairman Mr. Wilson takes a round every year to the Far East and Europe to strength our relations & always come up with better ideas, never stop striving for innovation and committing to best service

Following the guide lines:

1- Spring up of science & technology
2- Laying the foundation of quality
3- Seeking after perfection
4- Creating the super excellence
5- Innovation Management
6- Efficiency Control 7- Mutual benefit for produce and sales

In order to actualize the second "overfly", based on management principle of HONESTY & TRUST, ABILITY & WISDOM and SERVICE, we develop the domestic market by implementing strategy of both domestic trade and international trade, realizing the win-win between customers and our company providing perfect after service.